MSI Surfaces
A partnership since 2008. How Push AI Marketing rebuilt a dated 1990s website into North America’s premier digital surfaces resource, and drove eighteen years of compounding traffic, ranking, and revenue growth.
From a 1990s site to a
national resource
MSI set out to become the premier surfaces resource for retailers nationwide, and a destination of information and inspiration for homeowners.
The problem was their website. Built in the early 1990s, it was aesthetically dated, hard to navigate, and didn’t reflect the quality of their products. We knew the surest path to both immediate and long-term success was a beautiful website that was equally user-friendly and SEO-optimized.
A modern flagship
The site we built became the foundation everything else grew from, and we’ve refined it ever since. Fast, easy to navigate, and engineered to rank.

Since 2011, an
expanding partnership
We’ve continually expanded the work we manage for MSI across every channel that drives surfaces demand:
Web Design & Development
A fast, SEO-ready flagship site.
Social Media Marketing
Always-on brand presence.
Search Engine Optimization
Compounding organic visibility.
Pay-Per-Click
Lower cost, higher-intent clicks.
Mobile Marketing
Built for how shoppers browse.
Display & Remarketing
Staying in front of buyers.
Landing Page Optimization
Turning traffic into action.
Email Marketing
Nurturing the funnel.
Content Marketing
Information & inspiration.
Inbound Marketing
Pulling demand to MSI.
Video Marketing
Product stories that convert.
Web Analytics
Decisions grounded in data.
“Over the last 18 years we’ve dramatically expanded our marketing efforts with Push AI Marketing because they have proven to be successful time and time again, and always seem to know what the right next step is.”
Eighteen years of
compounding growth
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Like These?
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Questions? (760) 809-7151